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Monday, 16 October 2017

Kgomotso Ranta's journey to jewellery


Kgomotso Ranta has spent a long time looking for the perfect piece of jewellery. Even though she hasn't found it yet, her search has led her to another important discovery. 

In December last year, Kgomotso left her corporate job in marketing to start Seoks Beads, an outlet for her endless creativity and the perfect excuse to surround herself with exquisitely designed accessories. 

Eight months later, Kgomotso's creations were available in the Gorgeously Bold Boutique in Midrand, Johannesburg.

"Seoks Beads was inspired by a beautiful beaded piece that I loved but couldn't afford," said the 39-year-old fine arts and graphic design graduate. 
Kgomotso Ranta 
"Because I had always been good with my hands, I promised myself that I would try to make my own jewellery. I never tried, but instead I designed beaded pieces that people close to me loved and appreciated. That is how Seoks Beads started."

Kgomotso says she strives to deliver "creative yet practical pieces".  

"The pieces are inspired by the world and colours around it, be it beautiful furniture, architecture, beautiful patterns, etc. They are kept simple, but make very bold statements and accentuate any outfit," says Kgomotso, who is in the final year of her MBL degree at Unisa.

"All the pieces are handcrafted, mixing ethnic, natural wooden beads with modern glossy or metallic materials to keep the designs edgy and sharp." 

Seoks Beads

Kgomotso Ranta, owner and founder of Seoks Beads, was born and bred in Kgale, Phokeng, a village just outside Rustenburg in the North West province. Kgomotso is passionate about art and design and first discovered art as a subject in high school.
She says Seoks has grown in leaps and bounds over the first nine months, largely through social media and word of mouth. 

"There are many entrepreneurs in Midrand and they have inspired Seoks Beads to push forward.  There is definitely a gap for beautiful accessories to complement these businesses in our Midrand community.

"The company plans to extend its product line and include other accessories like bags, scarfs, etc. We also aim to grow by targeting more strategic channel partners who will help Seoks Beads penetrate and reach an even larger market.

"Ultimately, Seoks Beads will expand and create employment for the community while sharing the skill in the process."


-Content by Seoks Beads and TMTV

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